Area Manager

Company: Core Development and Management-Planet Fitness

Role summary

Area Manager is a role at Core Development and Management-Planet Fitness in New South Wales, Australia (hybrid). Posted 2026-09-08. Experience level: 5-10.

Job title
Area Manager
Company
Core Development and Management-Planet Fitness
Location
New South Wales, Australia
Work arrangement
hybrid
Category
Software Engineering
Experience level
5-10
Date posted
2026-09-08

Looking for a dynamic leadership opportunity with a well-known fitness brand? This Area Manager role at Planet Fitness offers a chance to oversee multiple club locations, drive business growth, and develop your team in a supportive environment. No degree is required, and it's a fantastic opportunity to step into management and make a real impact.

Job description

District Manager (DM)

Who We Are:

At Planet Fitness, our mission has always been to enhance people’s lives by providing a high-quality fitness experience in a welcoming, judgement free environment. We provide an exceptional member experience through our Operational Pillars – Great Teams, Great Member Experience, and Operational Excellence.

Through our CORE Values, our vision is to create an environment where greatness can be achieved through empowering all to improve. We stive to create a positive community for all, empower all the opportunity to create their own path for success, respect all regardless of their background or experience, and strive for excellence in all we do for our community and business.

Who You Are:

All of our Team Members at Planet Fitness share one thing in common – a passion for our amazing brand and a desire to make our members feel welcome in our Judgement Free Zone®

Exhibit a positive and upbeat attitude.

Have a passion for delivering a consistent and exceptional experience to our members, guests, and fellow PF team members.

Pride yourself on your work while being punctual, reliable, and dependable.

Handle all interactions with diplomacy and exhibit a genuine motivation for helping others.

Act with integrity and show respect to everyone around you.

Exhibit strong communication skills and have an ability to listen and empathize.

Inspire and motivate others to achieve their goals.

Are quick study with the ability to apply what you have learned during online and hands-on training.

Role Overview

The District Manager is responsible for the overall performance, profitability, and growth of all clubs within their district. This includes driving sales and revenue, ensuring consistent execution of operational and brand standards, and developing high-performing Club Managers and their teams. The District Manager acts as the direct link between support leadership and club-level operations, ensuring that business objectives are met, KPIs are achieved, and the member experience consistently exceeds expectations.

The District Manager is expected to be a hands-on leader, present in the clubs daily, identifying opportunities, coaching managers, and executing strategies to achieve both short- and long-term business success.

Club Visit Expectations: In clubs 5 days per week, including random nights & weekends.

Office Days: First Tuesday of each month, in respective office (Foxboro, Kent Valley).

Full-Time | Minimum 40 hours per week, schedule may vary

Key Responsibilities

Sales & Revenue Growth

Establish, communicate, and monitor district-wide sales objectives aligned with company goals.

Drive membership growth, sales, and revenue through coaching, accountability, and execution of best practices.

Analyze daily, weekly, and monthly sales performance for each club; create action plans with Club Managers to address underperformance.

Ensure sales teams are trained in closing techniques, prospecting strategies, and delivering effective club tours.

Partner with Club Managers to forecast annual, quarterly, and monthly sales goals, adjusting strategies as needed to exceed targets.

Ensure KPI Scorecards are reviewed weekly and tied directly to team member accountability, coaching, and performance management.

Champion a sales-first culture, setting high expectations and rewarding achievement.

Financial & Business Performance

Maintain full responsibility for controllable club-level P&Ls across the district.

Monitor labor hours, payroll costs, supply expenses, and operational budgets to ensure profitability.

Review controllable expenses with Club Managers weekly; implement corrective actions when overspending occurs.

Authorize and oversee all refund and supply order requests, ensuring cost efficiency and alignment with budget guidelines.

Conduct regular financial reviews with Club Managers to build financial acumen and accountability.

Partner with the Regional Director of Operations (RDO) on strategic initiatives to maximize district profitability.

Leadership, Staffing & Training

Recruit, hire, and develop high-performing Club Managers; build a strong leadership pipeline by identifying future management talent within clubs.

Ensure consistent execution of onboarding, training, and development programs for all levels of staff.

Conduct 30/60/90-day reviews, monthly 1:1’s and annual performance evaluations for Club Managers; verify Club Managers complete reviews for their teams.

Provide consistent coaching, accountability, and disciplinary support for Club Managers to ensure adherence to company standards and expectations.

Maintain oversight of staffing levels to ensure operational coverage, member experience, and labor efficiency.

Lead succession planning efforts by preparing Assistant Managers and Team Leaders for promotion.

Operations, Cleanliness & Safety

Ensure every club meets brand standards in cleanliness, safety, and overall member experience.

Hold Club Managers accountable for completion of all daily cleaning and safety checklists.

Partner with Facilities to ensure equipment is fully functional, downtime is minimized, and repairs are completed within timelines.

Verify compliance with all safety policies and procedures, including CPR/AED certifications and incident reporting.

Conduct monthly BEST Visits & quarterly Brand Excellence Reviews (BER) to evaluate operational standards, service execution, and brand consistency.

Lead weekly cascade meetings with Club Managers to review KPIs, action items, operational initiatives, and compliance updates.

Member & Employee Engagement

Ensure Club Managers deliver a Judgement Free Zone® member experience in every club.

Monitor member feedback through Listen360, hold clubs accountab

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