Director of Professional & Specialty Channel Development

Role summary

Director of Professional & Specialty Channel Development is a role at Developlus in Corona, California, United States (remote). Posted 2026-08-07. Experience level: 10+.

Job title

Director of Professional & Specialty Channel Development

Company

Developlus

Location

Corona, California, United States

Work arrangement

remote

Category

Software Engineering

Experience level

10+

Date posted

2026-08-07

Job description

Position Title

Director of Professional & Specialty Channel Development

Reports To

Vice President of Growth

Location

Remote (Candidates must reside in California, Georgia, Texas, or Illinois only.)

Please Note: This position is open exclusively to candidates living in states where the company has an established business nexus: California, Georgia, Texas, or Illinois.

Compensation

$140,000 - $155,000 base salary, plus bonus opportunity.

Position Summary

The Director of Professional & Specialty Channel Development is responsible for driving profitable sales growth across Developlus’ Professional Beauty, Beauty Supply, OTC, Specialty Retail, and other assigned sales channels.

As part of the Sales organization, this position will develop and execute channel-specific sales plans, manage existing customer and distributor relationships, identify new business opportunities, and provide leadership and accountability to Developlus’ network of outside sales brokers.

This role serves as the company’s internal subject matter expert for Professional and Specialty Channels and is expected to understand the unique customer, distributor, education, promotional, and relationship requirements that distinguish these channels from mass retail.

Working closely with the Vice President of Growth and cross-functional partners in Marketing, Product Development, Supply Chain, Operations, and Finance, the Director will translate channel growth objectives into clear, measurable execution plans and deliver sustainable sales and profit improvement.

The ideal candidate is a hands-on sales and business development leader with demonstrated experience growing professional beauty, beauty supply, specialty retail, or related consumer product channels.

Essential Duties and Responsibilities

Strategic Channel Leadership

Develop, own, and execute the long-term strategic vision for Professional Beauty, Beauty Supply, OTC, Specialty Retail, International Distribution, and Emerging Channels.

Establish annual business plans, sales objectives, revenue forecasts, and channel growth strategies.

Identify, evaluate, and prioritize new market opportunities, customer segments, and distribution partnerships.

Develop channel-specific go-to-market strategies aligned with corporate growth objectives

Monitor competitive activity, consumer trends, and industry developments to identify growth opportunities and competitive advantages.

Broker Management

Direct and manage the activities of outside brokers representing Developlus within assigned channels.

Establish clear broker expectations, sales goals, account priorities, and reporting requirements.

Conduct regular broker calls, pipeline reviews, account reviews, and performance evaluations.

Ensure brokers are actively pursuing agreed-upon opportunities and completing assigned follow-up actions.

Provide brokers with the product information, samples, pricing, presentations, training, and promotional materials needed to represent Developlus effectively.

Evaluate broker performance and recommend changes when representation is not producing expected results.

Account and Distributor Management

Serve as the primary sales contact for assigned customers, distributors, and strategic partners.

Build and maintain productive relationships with professional distributors, beauty supply accounts, specialty retailers, and other channel partners.

Conduct regular business reviews to assess sales, distribution, inventory, promotions, opportunities, and performance concerns.

Develop joint account plans designed to increase sales, distribution, product assortment, and customer profitability.

Coordinate product education, promotional support, and sales initiatives with customers, distributors, and brokers.

Ensure customer commitments, follow-up items, and internal requirements are clearly documented and completed.

Business Development and Distribution Expansion

Identify and pursue new customers, distributors, and channel opportunities aligned with Developlus’ brands and capabilities.

Maintain an active and measurable pipeline of new business opportunities.

Develop customer-specific presentations, proposals, pricing recommendations, and sales materials.

Support negotiations involving pricing, promotions, product assortment, and commercial terms in coordination with the Vice President of Growth and Finance.

Represent Developlus at customer meetings, distributor meetings, trade shows, and industry events.

Evaluate opportunities based on revenue potential, profitability, strategic fit, operational requirements, and likelihood of execution.

Channel Expertise and Market Development

Maintain a strong understanding of Professional Beauty and Specialty Channel structures, customers, distributors, competitors, and market trends.

Educate internal teams on how these channels differ from mass retail in areas such as product education, distributor engagement, field selling, promotional support, and customer relationship development.

Monitor competitive activity, emerging brands, distribution changes, and customer needs.

Recommend channel-specific sales approaches, product opportunities, and promotional strategies.

Provide customer and market feedback to support product development and commercialization decisions.

Product Launch and Commercialization Support

Partner with Marketing and Product Development to evaluate the fit of new and existing products within assigned channels.

Develop channel-specific sales plans for new product launches.

Coordinate broker, distributor, and customer education prior to launch.

Track new product placement, initial orders, sell-through, reorders, and customer feedback.

Recommend adjustments to assortment, positioning, pricing, education, or promoti