Public Relations Lead
Company: Jobs for Humanity
Role summary
Public Relations Lead is a role at Jobs for Humanity in Cairo, Cairo, Egypt (on-site). Posted 2026-10-21. Experience level: 5-10.
- Job title
- Public Relations Lead
- Company
- Jobs for Humanity
- Location
- Cairo, Cairo, Egypt
- Work arrangement
- on-site
- Category
- Software Engineering
- Experience level
- 5-10
- Date posted
- 2026-10-21
You would be stepping into a fast-paced environment here, perfect if you already have a strong pulse on the fashion and lifestyle media landscape in Egypt. It is a fantastic opportunity to take the lead on high-profile campaigns and influencer partnerships while building on your existing network in the luxury sector.
Job description
Company Description
EMMA
Job Description
* 5-7 years in PR, ideally in fashion, luxury, beauty or lifestyle
* A proven record leading campaigns, launches, events and influencer partnerships
* A strong media and influencer network in Egypt (GCC experience is a strong plus)
* Excellent written and spoken Arabic and English
* Sharp negotiation, presentation and crisis-management skills
* A clear grasp of paid vs organic usage, licensing, approvals and creator rights
* Comfort managing budgets, contracts, agencies and reporting
* A bachelor's in PR, communications, marketing, media or a related field
You'll work closely with Marketing, Social Media, Content, E-commerce, Retail and Customer Care, and make sure everything EMMA says publicly sounds like EMMA.
Qualifications
* The annual PR and communications strategy, built around brand and business goals
* PR campaigns for launches, collections, events, collaborations and announcements
* Relationships with fashion editors, journalists, stylists, influencers, celebrities and industry partners
* Earned media: press releases, pitches, interviews, press kits, and the quality and sentiment of every mention
* Influencer and celebrity relations end to end: outreach, negotiation, agreements, deliverables and usage rights
* Regional media and influencer databases
* PR agencies and suppliers, with clear briefs, timelines and budgets
* Event and fashion show PR: guest lists, press attendance, interviews and coverage
* Crisis communication plans and official responses
* The PR budget, monthly and post-campaign reporting, and proof that spend delivers brand value
Company: Kanz