Manager - Analytics.Retail Analytics - Pak DRB.Retail Banking Group-MBPKLTD

Company: Mashreq

Role summary

Manager - Analytics.Retail Analytics - Pak DRB.Retail Banking Group-MBPKLTD is a full-time role at Mashreq in İzmir, Aegean Region, Turkey (on-site). Posted 2026-08-24. Experience level: 2-5.

Job title
Manager - Analytics.Retail Analytics - Pak DRB.Retail Banking Group-MBPKLTD
Company
Mashreq
Location
İzmir, Aegean Region, Turkey
Work arrangement
on-site
Employment type
full-time
Category
Retail
Experience level
2-5
Date posted
2026-08-24

You’ll get to dive deep into retail banking data at a fast-paced environment where your insights directly influence customer strategy. It is a fantastic chance for someone who enjoys turning complex numbers into clear action plans, all while growing your career within a major regional bank.

Job description

Job Purpose:

Develop comprehensive business intelligence on the RBG business performance across segments, sub segments, products.

Identify, analyse and report on material positive and negative variance indicators.

Perform root cause analysis and present the same with recommended corrective actions to business units.

Identify and analyse trends and present analytics to business units including new geographies

Proactive recommendations to segment heads on the opportunities and portfolio correction opportunities that exist from time to time

Assist segment heads in obtaining the optimal information pack to manage their businesses.

Scenario planning for growth, attrition and channel management.

Strategic direction for enabling achievement of customer X-Sell ratio, and sales volume targets.

Managing BI driven Telesales teams for sales closures

Key Result Areas:

Publish timely and complete monthly analytics pack for RBG Marketing. . This will encompass various views including business unit, segment, sub segment, branch, product, service and channel.

Identify , analyse and report on material positive and negative variance indicators

Analyse segments & micro segments based on variables such as profitability, product ownership & usage, channel usage, response to past offers, demographics , customer lifestyles, length of residence / service, and on potential for targeting products and services, such as householding for loan eligibilities

Identify sales and attrition trends for segments and subsegments, and work with product teams to address opportunities and improve customer loyalty

Perform root cause analysis and present the same with recommended corrective actions to business units.

Review , develop and enhance info packs and analytic decks for individual product groups to ensure that they are best placed to achieve product and customer growth related objective and profitability goals

Segment based

Provide analytical support for the development of marketing programs

Sales Growth, Portfolio Performance and Channel analytics on a monthly basis

Evaluation and implementation of behavioral and segmented scoring models

Proactive recommendations to business heads on corrective action for adverse indicators or untapped opportunities.

Selection and implementation of advanced analytics software and tools to enable analytics and campaign automation.

Knowledge, Skills & Experience:

Financial services business intelligence experience in a comprehensive multi-product and competitive business environment.

Strong numerical, analytical and presentation skills

A good understanding of Sales & Marketing of retail banking products , services & related analytics

MBA in Finance & Marketing

Excellent numerical and analytical skills.

Experience in similar role for at least 3 years.

Proven team leadership experience

Familiarity with analytics tools and statistical modeling concepts

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