Manager - Web Analytics and Digital Strategy

Role summary

Manager - Web Analytics and Digital Strategy is a role at UnitedHealth Group in Pune, Maharashtra, India (on-site). Posted 2026-09-07. Experience level: 5-10.

Job title

Manager - Web Analytics and Digital Strategy

Company

UnitedHealth Group

Location

Pune, Maharashtra, India

Work arrangement

on-site

Category

Healthcare Support

Experience level

5-10

Date posted

2026-09-07

Job description

Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health optimization on a global scale. Join us to start Caring. Connecting. Growing together.

We are seeking a Channel Specialist – Web Analytics & Digital Strategy to drive data-informed decision-making across digital channels. This role will be responsible for website analytics, performance reporting, dashboard creation, data management, and generating actionable insights to optimize digital experiences and business outcomes. The ideal candidate will combine strong analytical capabilities with business acumen to translate complex data into clear recommendations for stakeholders.

Primary Responsibilities:

Web Analytics & Performance Measurement Monitor and analyze website performance metrics, user behavior, traffic trends, engagement, and conversion data

Identify opportunities to improve digital channel performance and user experience through data-driven insights

Track and measure KPIs across various digital properties and marketing initiatives

Support optimization efforts by evaluating the effectiveness of content, campaigns, and digital experiences

Data Management & Reporting Collect, validate, and manage data from multiple digital and business sources to ensure reporting accuracy

Develop, maintain, and automate recurring reports to provide timely performance visibility

Ensure data integrity, consistency, and governance across reporting frameworks

Partner with stakeholders to define reporting requirements and success metrics

Dashboard Development & Visualization Design and maintain interactive dashboards using Power BI, Excel, and other reporting tools

Present complex data in a clear, meaningful, and actionable format for business and leadership audiences

Create executive-level reporting and visualizations to support strategic decision-making

Continuously enhance dashboards and reporting capabilities to improve business insights

Insights & Digital Strategy Synthesize data from multiple sources to identify trends, opportunities, risks, and performance drivers

Translate analytics findings into actionable recommendations that support digital and channel strategies

Collaborate with marketing, web, product, and analytics teams to optimize digital experiences and customer journeys

Support strategic planning through forecasting, trend analysis, and performance reviews

Comply with the terms and conditions of the employment contract, company policies and procedures, and any and all directives (such as, but not limited to, transfer and/or re-assignment to different work locations, change in teams and/or work shifts, policies in regards to flexibility of work benefits and/or work environment, alternative work arrangements, and other decisions that may arise due to the changing business environment). The Company may adopt, vary or rescind these policies and directives in its absolute discretion and without any limitation (implied or otherwise) on its ability to do so

Required Qualifications:

Bachelor's degree in Analytics, Business, Marketing, Information Systems, Statistics, or a related field

5+ years of experience in web analytics, digital strategy, business intelligence, or data analysis

Solid experience in website analytics, dashboard development, and performance reporting

Advanced proficiency in Excel and Power BI

Proven ability to analyze large datasets and turn findings into actionable business insights

Proven excellent communication and presentation skills with experience supporting leadership stakeholders

Proven solid problem-solving, analytical, and stakeholder management skills

Preferred Qualifications:

Undergraduate degree or equivalent experience

Experience working with web analytics platforms such as Google Analytics, Adobe Analytics, or similar tools

Experience with data visualization best practices and KPI framework development

Familiarity with SQL, customer data platforms, or enterprise reporting environments

Knowledge of digital marketing metrics, customer journeys, and channel performance measurement

At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone-of every race, gender, sexuality, age, location and income-deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes - an enterprise priority reflected in our mission.